Friday, March 27, 2009

Cool Business Ideas

I love learning about unique business practices. I keep a file of the ones I find most interesting. The most famous is Google's policy of encouraging employees to spend 20% of their work time on side projects. But here are a couple others I've come across recently:

Zappo's offers new employees a $2,000 bonus to quit after they've completed a four-month training period. CEO Tony Hsieh says, "It's best to know early on if an employee doesn't buy into the vision or the culture."

A new agency called Big Agency Defectors (BAD) has a 20:20:20 plan. For all new clients, they will develop three creative routes for $20k. For another $20k, they'll blow out any one of those routes into a full campaign. And they'll charge a 20% markup of production on any ads produced.

Anyone have any other cool ideas to share?

Anyone have any specifically from Swiss or Euro businesses?

2 comments:

the medeiros family said...

No ideas here, but I'm thinking I might apply at Zappos. :)

Steven Greimann and Diane Kappa said...

This idea (tactic) is likely widely used but in my sector (nonprofit), sometimes 'sliced bread' can appear to be innovative :-) I learned from a Xerox manager how to un-sell interested job candidates. Some folks applying for a job will say yes to anything or not ask the "so what's not working in this organization" question. So I would un-sell them on taking the job right before making an offer. In some cases, my colleagues and I would really lay out our dirty laundry, common frustrations and deficiencies. Once the person is hired it is also harder for them to say they didn't know...